Why Location Means Everything In Gas Station Construction

By | January 10, 2018

Where you plan to build a gas station can make the difference in how well the business performs. Ideal locations can come with a premium price tag, but it is often the quickest way to get substantial returns on your investment. Consider the items below when determining location.

Soil and Ground Stability

You will need to know the exact composition of the soil and understand the stability of the ground before deciding to construct a gas station at any given location. The ground needs to be able to handle the weight of the building, pump stations, and storage tanks. Make careful assessments before construction begins.

Visibility

Suitable locations are ones that are easily seen and not blocked by geographical landmarks and large buildings. Being hidden behind clefts of rocks, hills, brush, trees, and office complexes can make it hard for a potential customer to see you. By the time your station is visible, they have already passed you up.

Ease of Access

Corner locations are prime for a gas station. You can usually build two entrances and exits in this position. You need to make sure that the design gears towards easy access. It will make it more inviting for the potential customer and reduce the risk of accidents.

How much competition exists?

It is not impossible to build a strong customer base with a lot of competition in the area, but it is difficult. Trust the demographic information if you insist on a location that already has two or more nearby gas stations.

Demographics and Need

Demographics are the actual numbers and breakdown of your potential customer base. You need to know the local population, age ranges, number of vehicles, number of businesses, business types, and more. This information will show you the potential that exists to turn a real profit.

Traffic Flow

It will be nearly impossible to earn much money with a gas station built in a low-flow traffic area. Look for locations that are in areas that get high amounts of traffic, even if it only during morning and afternoon rush.

Contact expert gas station contractors California like Fastech and begin planning your project right away!